extramilesocialmedia is the utilization of various social networking sites and online platforms to promote a business or product. While the terms' e-marketing or digital marketing are increasingly dominant in academic circles, social network marketing is rapidly gaining popularity for both researchers and practitioners.

Social Network Marketing is one of the most effective ways of marketing a business online. It allows you to reach a large audience, interact with your customers, create awareness, and build relationships. In order to successfully market via social networking platforms such as Facebook, Twitter, YouTube, and MySpace, you need to be savvy about how to use social networking. With the rise of mobile devices and smart phones, this market space is exploding. For those who have been around for a while, you may already know this, but there is new information out there for you to learn.